"Quantum" AI Data Dashboard

Translating complex data into actionable insights.

Project Overview

  • Client: B2B Analytics Startup (NDA)
  • Role: UI/UX Designer & Frontend
  • Duration: 2 Months

The Challenge

The client had a powerful AI engine but their dashboard was unusable. It was cluttered, confusing, and overwhelming for non-technical users, leading to poor customer retention.

My Role & Solution

I led the complete UI/UX redesign. My process followed a user-centered design (UCD) methodology, starting with stakeholder interviews and user persona development to understand the core problems.

I created low-fidelity wireframes to map out new, simplified user flows. After validating these, I moved to high-fidelity prototypes in Figma, focusing on a "progressive disclosure" design. This principle shows users only the most critical information first, with clear paths to drill down for more detail, preventing overwhelm.

After finalizing the design, I implemented the new frontend using React, creating a modular library of data visualization components with D3.js for future development.

Tools & Technologies

Figma (UI/UX Design) React Data Visualization (D3.js) User Research Wireframing Prototyping

Key Achievements & Impact

  • Improved user task completion time by 60% in usability testing.
  • Reduced user-reported errors (a key "frustration" metric) by 90%.
  • The new, professional design was a key feature in the client's successful next-round funding pitch.
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